Episode 14: Bark & Jack on winning Youtube with integrity, Rolex Explorers and the subtle art of click-bait
Like many people in the watch media, Adrian fell into it following a passion. That passion led to Bark & Jack, one of the most popular watch channels on YouTube, with 93K subscribers who appreciate Adrian’s laid-back, low-BS approach to watches. We chatted to Adrian about what it’s *really* like to be a big-shot YouTuber, the reality of Rolex content and grind of traffic and the algorithm, and why Adrian tries not to play that game. We also talk about the perfect watch size, Adrian’s favourites from Watches & Wonders (hello Piaget, Cartier, JLC and Panerai), and the future of the watch business and the one watch that Adrian always recommends to people (hint: it’s not a Rolex).
This episode is made possible by Swiss Typefaces.
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